On 12 July 2022 Bayerische Motoren Werke Aktiengesellschaft (“BMW”) filed an Australian shape trade mark for the famous Rolls Royce hood ornament, the Spirit of Ecstasy. Here is an extract from the register: The mark relies upon a priority application filed in Germany around two weeks before the Australian application was filed. Interestingly, it is… Continue reading BMW’s Australian Shape Trade Mark for the Spirit of Ecstasy